About Owning the Dash

Originally taken from the world of fitness, the Owning the Dash philosophy means recognizing and taking ownership of opportunities in life by making smart decisions now that will help ensure a happy and healthy future. Through his books and advice, Anthony applies this guiding principle to personal finance for all ages. (Video originally released April 2019.)


From the Author

Two men in hockey jerseys posing for a picture.

On January 17, 2015, I experienced the death of my cousin, Greg Plitt. Greg and I grew up together, and he was like an older brother to me. His parents are my godparents. Greg discovered early that in order to find happiness, he needed to take ownership of his life and find value in himself.

When Greg passed, his videographer and close friend Mark created a tribute video highlighting several of Greg’s most valuable life lessons. The first time I saw the video, I knew that my own life moving forward would be forever changed. I am still learning from my cousin and am grateful for every life lesson that he shared. His legacy lives on in Owning the Dash® and the thousands that he inspired.

When writing Owning the Dash®, I had many ideas about topics that could go into the book. Each time I watched my cousin’s videos on life and fitness philosophies, I discovered more comparisons between fitness and finance. In essence, both require a growth mindset and clear goals. On a drive to the gym one morning, the title and foundation for the book became abundantly clear. Greg’s app started to play the soundtrack from his Sweat Equity video. Owning the Dash® was born.

Join the Journey Never miss out on your next step.

Certified Financial Planner Board of Standards, Inc. (CFP Board) owns the CFP® certification mark, the CERTIFIED FINANCIAL PLANNER™ certification mark, and the CFP® certification mark (with plaque design) logo in the United States, which it authorizes use of by individuals who successfully complete CFP Board’s initial and ongoing certification requirements.

The material presented is for informational purposes only. Owning the Dash, LLC does not offer tax, legal or investment advice. Consumers should consult with their tax advisor, attorney or investment professional regarding their specific situation.