Empower the Next Generation with Smart Money Habits

Discover award-winning books and tools for educators, homeschoolers, and financial professionals supporting families.

Shop the Literacy Kit

Real-World Money Lessons Kids Will Love

Perfect for classrooms, homeschools, and family learning—this hands-on kit teaches essential money skills through stories, games, and engaging activities.

💛 Loved by Families Nationwide

From bedtime stories to dinner-table conversations, our award-winning books and kits are helping families raise money-smart kids—one joyful moment at a time.

Who We Help

Build Financial Confidence at Home

Help your child build lifelong money habits through fun picture books, interactive games, and meaningful family activities. Designed for ages 4–10, our tools make saving, giving, and goal setting a natural part of growing up.

Families

Bring Financial Literacy to Life in Your Classroom

Equip your K–5 classroom with engaging books, SEL-aligned lesson plans, and ready-to-use printables that teach real-world money skills. Perfect for individual, group, or whole-class learning—no financial expertise required.

Educators

Engage Clients with Meaningful, Memorable Gifts

Help families build lasting legacies—with engaging children’s books, turnkey event kits, and meaningful gifts that spark financial conversations across generations.

Financial Planners

Meet the Characters Who Make Money Lessons Stick

Every Owning the Dash story follows relatable kids learning about money—through play, challenges, and everyday life. These lovable characters help spark powerful conversations at home and in the classroom.

📚 Want to explore their stories? Browse the full book collection.

Recognized for Excellence in Children's Financial Literacy

Mom's Choice Awards Honoree
Chanticleer Reviews 5-Star Award
Readers' Favorite 5-Star Award for Children's Books
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Support Financial Literacy in your Community

Owning the Dash, LLC has collaborated with KIDS NEED TO READ and other state Councils on Economic Education to help families bring Financial Literacy Kits into communities across the nation. You can donate to support a school or a public Library!

Our Inspiration

Discover the heart and story behind “Owning the Dash” — our mission to empower kids (and families!) to own their financial journey.

▶ Watch the Inspiration Video

Your Next Step Starts Here

Ready to Teach Your Child Smart Money Habits?

🧠 Explore the Financial Literacy Kit